The following branding campaign is for a Water Security Kit featuring various items produced as Special Editions for the campaign, with a percentage of sales for the kit and its components going to the non-profit organization, Charity: Water. While Charity: Water is a real non-profit that does amazing work towards providing clean drinking water to those who need it most, this particular product line is fictional.
Various packaging and products featuring the campaign branding
Donation card and envelope mock-ups
Information card about Water Insecurity and the efforts of Charity: Water to reduce it across the globe
Sample retail planogram